SET UP FOR SUCCESS
Brand identity
An identity for an independent consultant, specialising in special educational needs, for children, parents and schools. The key to helping children succeed is, quite simply, to know them well — from inside out. The outcome of the advice is, simply represented in the mark, and very much like the phrase ‘turn the frown upside down’. The mark-making used for the logo and in the literature also represents the way in which children present with all sorts of behaviours and actions.